"I think of our marketing

"I think of marketing as being BB and AB - that is Before Boyd and After Boyd.

He has totally transformed the way we think, do, and get rewarded for our marketing."
Simon Roberts - Field Seymour Parkes

"Boyd Awesome Result! £100k plus! Just to let you know that we have been awarded the work.
There were originally 65 applicants at the first stage. It went down to
14 applicants at the second stage and at the interview stage there were 4.

Thanks for your help. Rachel FSP-Law.com

“A genius in the world of internet marketing and general marketing forlaw firms and beyond"
Paul Hajek, Clutton Cox

"You are definitely good value for money."
Paul Solomon - Solicitors In Bournemouth.com

"If there's only time to read one email a day, it's yours I read Boyd. Thanks."
Janet Davis, Booth, Ince and Knowles.

Boyd, I am not a lawyer myself but a marketing consultant working for the firm here in Lincoln. It's always good to get other views on how to do things as I would never claim to know everything! Not all the time anyway.

I haven't recommended you to anyone in the area simply because they are our competition and I don't want them to act on the good advice you offer.

That's a compliment, even though it doesn't help you very much.

I have implemented one or two of your ideas and adapted some others to suit. Also, the occasional idea that you throw at me takes me off on a tangent where I come up with things that are completely different, but take their start from your email.

Jonathan Bowman, McKinnells

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Are You An Alzheimer's Law Specialist

What do you do when a parent or partner gets Alzheimers?

You probably know what to do.

You can talk to a lawyer colleague and find out what the implications are.
But I haven't got a clue. And that's the same for 99% of people who
unfortunately have a parent/brother/sister that gets Alzheimers.

Carers want information about what they need to do legally. They might
go to the family lawyer. But they might go to a specialist too. Particularly
one that can prove remarkable empathy, skill and experience in dealing
with this area of law.

Think of what specialisms you have. Create a unique niche for your
services. And then market them. You will be helping people when they
really need help. Isn't that what you want to do?

PS Think about how someone gets diagnosed with Alzheimers. Can your legal firm partner with someone that does it? That's when you need to be on hand to help.